The Baader-Meinhof Phenomenon: Why You’re Seeing That New Thing Everywhere
How our minds shape our perception of the world around us.
How our minds shape our perception of the world around us.
You’re thinking about buying a car, and now you see that model on every corner.
That’s the Baader-Meinhof phenomenon, known as the frequency illusion.
This effect makes us believe that something we just learned is suddenly popping up everywhere. It’s not. Our b…
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